Marketing Maturity Scorecard A Web-based Survey App
ABOUT THE CLIENT
A North America based leading Digital marketing agency. 20+ years of deep marketing expertise. Bring an experienced and pragmatic approach to modern marketing practices.
PROBLEM
Manual Evaluation
Spreadsheet based evaluation methodology.
Not scalable
The current approach struggles to handle increased data volume, users, or operational complexity. As demands grow, performance degrades or manual effort increases, making it unsuitable for long-term or enterprise-level use.
Requires Expertise
Required Subject matter expertise to use.
Manual Generation
Manually generated the final reports.
Manual Tracking
Manually maintaining various spreadsheet versions for different Channels.
SOLUTION
Scalability
Developed Scalable Web based SAAS application.
User-Friendly UI
Intuitive UI / UX which does not require any training.
Configurable Templates
Ability to build configurable Templates for different Score.
Instant Updates
Updates available immediately to all users.
Customizable Templates
Ability for end user to tweak the template as per the requirment.
Access Control
Role based adding / editing permissions.
BENEFITS
The shift to a high-tech model delivered significant business benefits:
Templatization and SaaS for Scalable Outreach
Templatisation and SAAS enabled greater outreach.
No Expertise Needed
Subject matter expertise no more required for using this templatised version of creating the scorecard.
Faster ROI through Scalable Tech
Technology chosen offers Cost optimisation, Scalability and Efficiency on-Demand bringing down the period of ROI.
Enhanced Cross-Sell & Upsell
More cross-sell up-sell opportunities
Accelerated Processes, Reduced Effort
Quick turnaround saved huge man hours.
TOOLS & TECHNOLOGIES USED
Client
Testimonials
Explore Our Success Stories
Utility
CI/CD Automation for Acumatica ERP
The client, a growing U.S. based utility rental company, had implemented Acumatica ERP but faced a slow, error prone deployment process. Despite having a skilled team, releases were delayed due to manual steps like uploading customisations, validating DLLs and coordinating environments resulting in inconsistent outcomes and frequent last minute issues.
Utility
Dynamic Flex ServiceScheduler for Managing Site-Based Service Requests
The Flex Service with dynamic UI empowered the client’s staff to efficiently manage services per site from a single interface. This led to:
- Faster quote finalization
- More accurate service scheduling
- Improved user satisfaction and operational agility