Marketing Maturity Scorecard A Web-based Survey App

ABOUT THE CLIENT

A North America based leading Digital marketing agency. 20+ years of deep marketing expertise. Bring an experienced and pragmatic approach to modern marketing practices.

PROBLEM

Manual Evaluation

Spreadsheet based evaluation methodology.

Not scalable

The current approach struggles to handle increased data volume, users, or operational complexity. As demands grow, performance degrades or manual effort increases, making it unsuitable for long-term or enterprise-level use.

Requires Expertise

Required Subject matter expertise to use.

Manual Generation

Manually generated the final reports.

Manual Tracking

Manually maintaining various spreadsheet versions for different Channels.

SOLUTION

Scalability

Developed Scalable Web based SAAS application.

User-Friendly UI

Intuitive UI / UX which does not require any training.

Configurable Templates

Ability to build configurable Templates for different Score.

Instant Updates

Updates available immediately to all users.

Customizable Templates

Ability for end user to tweak the template as per the requirment.

Access Control

Role based adding / editing permissions.

BENEFITS

The shift to a high-tech model delivered significant business benefits:

Templatization and SaaS for Scalable Outreach

Templatisation and SAAS enabled greater outreach.

No Expertise Needed

Subject matter expertise no more required for using this templatised version of creating the scorecard.

Faster ROI through Scalable Tech

Technology chosen offers Cost optimisation, Scalability and Efficiency on-Demand bringing down the period of ROI.

Enhanced Cross-Sell & Upsell

More cross-sell up-sell opportunities

Accelerated Processes, Reduced Effort

Quick turnaround saved huge man hours.

TOOLS & TECHNOLOGIES USED

Client
Testimonials

ZingWorks LLP delivered exceptional results, generating additional revenue while maintaining excellent communication across time zones.

Executive, Mambo Media, Inc

ZingWorks successfully integrated solutions into one of the largest LMSs in the US, exceeding our goals with their innovative approach.

Karen Evans

Executive Director, Black Women Playwrights' Group

ZingWorks LLP automated our distribution process, increasing fill rate by 10% and truck utilization by 3% with their tailor-made solutions.

Sreerangarajan Srinivasan

Head of Logistics & Customer Service, Nivea India Pvt Ltd

ZingWorks LLP successfully deployed the app's features with seamless implementation and outstanding communication.

Nitesh Kumawat

CTO, Teevra Edutech Private Limited

ZingWorks LLP delivered on time and within budget, with a customer-centric approach that made all the difference.

Nitin Kulkarni

Director, Edgelytics Solutions Pvt Ltd

ZingWorks LLP delivered the project on time with excellent communication and seamless management.

Anonymous

VP, Radionome

Explore Our Success Stories

Rental

Leading Portable toilet and temporary fence rental services

This case study examines how a utility rental company shifted from a call-centric high touch model to a high-tech online portal, solving understaffed call center issues.The new system improved operations and customer experience, attracting 800-850 new users to the site and pleasing both management and sales teams.